Privacy Policy

MH Journeys, LLC d/b/a Urban Playground Last updated: July 28, 2026

Overview

MH Journeys, LLC d/b/a Urban Playground ("we," "us," or "our") operates Zeb, an AI-powered team building assistant available as a Slack application and a Microsoft Teams application. This Privacy Policy explains how we collect, use, and protect information when you use Zeb and when you visit our website.

Information We Collect

When your organization installs and uses Zeb, we collect the following information.

From Slack:

  • Slack Workspace ID, to identify your organization

  • Slack Channel ID, to deliver responses to the correct channel

  • Slack User ID, to identify individual users within your workspace

  • Message content, the text you send to Zeb via the /zeb slash command

  • Installer name, the name associated with the Slack account of the person who installs Zeb

  • Installer email address, the work email associated with the Slack account of the person who installs Zeb

  • Slack User ID and display name, to track individual usage for HR reporting purposes

From Microsoft Teams:

  • Microsoft Entra tenant ID, to identify your organization

  • Teams channel or conversation ID, to deliver responses to the correct place

  • Microsoft Entra user ID, to identify individual users within your organization

  • Message content, the text you send to Zeb in a direct one-to-one chat or in a message where you @mention Zeb in a standard channel

  • Installer name, the name associated with the Microsoft 365 account of the person who installs Zeb

  • Installer email address, the work email associated with the Microsoft 365 account of the person who installs Zeb

  • User display name, to track individual usage for HR reporting purposes

From installation:

When you add Zeb to Slack or to Microsoft Teams, we collect your name and email address from your Slack or Microsoft 365 profile, your workspace or organization name, and your workspace or tenant ID. When you use Zeb, we collect your display name for usage reporting purposes.

How We Use Your Information

We use the information we collect to:

  • Deliver team building activity recommendations through Zeb,

  • Maintain your account and subscription status,

  • Send onboarding and product communications to the installer,

  • Improve the quality of Zeb's recommendations over time,

  • Track usage to provide support and ensure service reliability, and

  • Generate usage reports for HR administrators showing individual employee engagement with Zeb, including activity counts and frequency of use.

Data Storage

Data collected through Zeb is stored securely in Airtable and HubSpot CRM. We do not sell the data Zeb collects to any third parties. We do not use it for advertising purposes.

Slack and Teams Data

Zeb only reads messages sent directly to it. In Slack, that means messages sent via the /zeb slash command. In Microsoft Teams, that means messages you send Zeb in a one-to-one chat, or messages where you @mention Zeb in a standard channel. Zeb does not read, store, or process any other messages in your Slack workspace or your Teams environment.

We store the following:

  • Your workspace or tenant ID and bot access token, required to deliver responses, and

  • The content of the messages you send Zeb, for the purpose of generating activity recommendations

We do not store the full history of your Slack or Teams messages.

Visiting Our Website

This section is separate from Zeb. It covers what happens when you visit our website, whether or not you use Zeb.

When you visit or log in to our website, cookies and similar technologies may be used by our online data partners or vendors to associate these activities with other personal information they or others have about you, including by association with your email. Unlike the data Zeb collects, this website visitor information may be shared with or sold to third parties. We (or service providers on our behalf) may then send communications and marketing to these email addresses. You may opt out at any time by visiting https://app.retention.com/optout.

Third-Party Services

Zeb and our website use the following third-party services to operate:

  • Anthropic Claude, AI language model used to generate activity recommendations

  • Airtable, database storage for activity library and client records

  • HubSpot, CRM for managing client relationships

  • Make.com, automation platform that powers the Zeb workflow

  • Squarespace, website and subscription management

  • RB2B (Retention.com), website visitor identification

Each of these services maintains their own privacy policies and data security practices.

Data Retention

We retain your data for as long as your account is active. If you cancel your subscription or request deletion of your data, we will remove your information from our systems within 30 days.

Your Rights

You have the right to:

  • Request access to the data we hold about you,

  • Request correction of inaccurate data,

  • Request deletion of your data, and

  • Opt out of marketing communications at any time.

To exercise any of these rights, contact us at mason@urbanplaygroundgames.com.

Security

We take reasonable measures to protect your information from unauthorized access, disclosure, or loss. However, no method of transmission over the internet is 100% secure.

Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of any significant changes by email or via a notice in the Zeb application.

Contact Us

If you have any questions about this Privacy Policy, please contact us at mason@urbanplaygroundgames.com.